Creative Marketing Copywriter (temp maternity leave replacement)

Atera is inventing a new way of managing IT end-to-end for IT professionals and IT teams around the world. By creating an AI-powered IT platform, Atera's all-in-one RMM, Helpdesk and Ticketing solution helps more than 23,000 IT pros achieve 10X operational efficiency, cut down time-to-resolution, and deliver better outcomes faster. Located in the heart of Tel-Aviv, our team of passionate, like-minded individuals is driven by a shared mission to unleash everyone's potential and constantly innovate. We create an open, transparent, and supportive environment that gives our teams the autonomy, resources, and freedom to thrive.

We believe compelling content is key to driving engagement, converting leads, and establishing a strong brand presence. We love getting creative and thinking outside the box to deliver our message in a clear and outstanding way. To do so, we’re looking for a talented individual to join our team and create content that brings our voice to life across various platforms.

As a copywriter at Atera, you’ll be responsible for creating persuasive, engaging, and impactful content that resonates with our target audience and brand. Your work will span a variety of formats, including website copy, landing pages, email campaigns, social campaigns, video scripts, and other brand-driven projects. You’ll collaborate closely with our marketing, product, product marketing, and creative teams to ensure that our content drives conversions, strengthens our brand, and supports our business objectives.

Responsibilities:

• Conversion-focused writing: craft compelling copy for landing pages, email campaigns, and ads that drive action and convert prospects into customers.
• Creative writing: develop original and engaging content for web pages, social campaigns, and strategic brand campaigns that enhance our brand’s voice and personality.
• Scriptwriting: write clear and impactful scripts for videos, UGC campaigns, and other cross-platform content.
• Content editing: review and edit content to ensure clarity, consistency, and adherence to brand guidelines.
• Collaboration: work with cross-functional teams to ensure content aligns with overall marketing strategies and business goals.
• Lead projects: take initiative and own projects end-to-end.
• Ideation and team brainstorming: become an integral part of the content team's messaging development process
• Content strategy: contribute to the development of content strategies that align with our marketing and business objectives.
• SEO optimization: implement SEO best practices to ensure content is optimized for search engines and drives organic traffic.

Requirements

• Experience: 3-5 years of professional copywriting experience in a SaaS/B2B environment.
• Writing expertise: strong writing, editing, and proofreading skills with an eye for detail and nuance.
• Creativity: ability to think outside the box and generate fresh, engaging ideas.
• Adaptability: ability to write for various audiences and formats, from conversion focused landing pages papers to creative scripts and social media campaigns.
• Communication: excellent verbal and written communication skills.
• Collaboration: experience working with cross-functional teams and managing multiple projects simultaneously.
• A knack for data: proven ability to work with data that tracks content performance and ROI is a big plus.
• English - mother language.
• A strong portfolio is a must.